In the wake of Trump’s recent hiring of Breitbart’s Stephen Bannon to campaign CEO, a June article published in Vanity Fair is now receiving a lot of attention.
Here are a few excerpts from the article, Is Donald Trump’s Endgame the Launch of Trump News?
The breakout media star of 2016 is, inarguably, Donald Trump, who has masterfully—and horrifyingly—demonstrated an aptitude for manipulating the news cycle, gaining billions of dollars worth of free airtime, and dominating coverage on every screen. Now, several people around him are looking for a way to leverage his supporters into a new media platform and cable channel.
Trump is indeed considering creating his own media business, built on the audience that has supported him thus far in his bid to become the next president of the United States. According to several people briefed on the discussions, the presumptive Republican nominee is examining the opportunity presented by the “audience”…