Arturo Lomeli is transforming his super premium tequila brand into Mexico’s first luxury house—including hotels and boutiques—while maintaining the brand’s independence.
Read the full story on Forbes: https://www.forbes.com/sites/chloesorvino/2024/12/20/how-clase-azul-tequila-founder-arturo-lomeli-built-a-billion-dollar-brand/
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